April 20, 2024


Trailblazing shopping quality

What “Making Magic” Means to Us – Anice Jewellery

What "Making Magic" Means to Us
– Anice Jewellery

Let’s Make Magic: It’s painted across our Instagram and sprawled across our partitions some days we toss it about with additional reckless abandon than glitter! But what does “making magic” truly signify to us? It is much more than just a slogan or a brand it’s an strategy, an invitation, a likelihood. In quick, it commences and finishes with you.


To us, creating magic embodies that heat, frothy emotion that fills our chests when a buyer will come in with one thing damaged and goes out with some thing entire. By this, we do not necessarily mean just jewellery. Absolutely sure, we can swap shed stones or repair a damaged chain but so generally we find that when our each individual-day necklace snaps or we eliminate a favorite earring, it can feel as nevertheless we have lost so significantly more than just a factor.


Jewellery (in our globe, at minimum) is a component of who we are. It is the artwork we pick to lay throughout our pores and skin to announce to the environment “here I am, this is me”. It can be a way to carry what we need to have: labradorite on a hard working day or citrine when we’re craving the solar. It can be entertaining and playful or something that is steady and program, a go-to. So typically, our jewelry is steeped in the meanings or recollections that we pick to give to it. Sometimes, wrapping our wrists in moonstones can provide as mild reminder of us just how a great deal electric power we hold. When that necklace breaks or that earring hides, it can sense like we’ve missing a minimal piece of ourselves. It can truly feel like a url has broken in what was the moment complete.  


This is even far more genuine when our pieces are living legacies to these who have handed. A grandfather’s check out, a mother’s engagement ring, a bracelet from your very best friend – when considerable men and women in our lives are no for a longer period with us, their favourite jewellery can experience further charged. It can be a powerful consolation to keep linked to them by way of the treasures that they wore and liked. If we think of the peaks and valleys of their time in this planet, the items they carried with them as a result of it all have so much everyday living soaked in them. By reviving their jewellery, we just may possibly uncover that we can maintain their memory alive way too.


This is how Anice 1st began: as a dream to bring new appreciate to old treasures, to breathe lifestyle into matters that may possibly have been overlooked or forgotten, the points that may perhaps have developed dusty with quite a few yrs and layers of life. Simply because these decades and levels can wear on us. This lifestyle isn’t normally quick and from time to time it can go away us experience wilted or buried. But when we choose a instant to sweep off that dust, we uncover that there is constantly an abundance of natural beauty and superior to do the job with, it could possibly just have to have to consider new variety. For us, it is about gratitude for what we have. It’s about collecting the parts of exactly where we are and earning some thing beautiful from it.


Whether it is a reminder to on your own, a story, or a lifetime that you want have with you, the portion of your self that you provide to us is why we do what we do. We are generally humbled and grateful when you come to us with these parts that you hold so shut. We are humbled and grateful that you believe in our arms to deal with not just the jewels but the stories they carry with the smooth that they ought to have. We are humbled and grateful that you select us to deliver your desires to lifetime.


To place it just, every day with you leaves us entire. So, this is our why. This is the point that tugs us from bed just about every morning and attracts us into 102 Ossington. This is the purpose we’re right here, why we do what we do. This is Making Magic. This is Aged Treasures, New Enjoy.


With love,