October 1, 2023


Trailblazing shopping quality

Designer Iris van Herpen’s vegan dress is inspired by Magnum ice cream

Dutch designer Iris van Herpen manufactured an perception at her label’s 15th-anniversary show on July 4, by sending a amazing vegan haute couture costume down the catwalk.

In collaboration with the Magnum ice product brand, the manner designer drew on a technologies that she masters to perfection, 3D printing, to craft a dress from leftover cocoa bean husks — a very first!

Iris van Herpen is just one of fashion’s most avant-garde designers, generating sculptural and futuristic garments from impressive supplies and procedures, while also working with new technologies. The trend designer has, in fact, been a trailblazer in experimenting with the infinite opportunities of 3D printing. For the style demonstrate celebrating the 15th anniversary of her label, Iris van Herpen went even further more by presenting the first vegan haute couture gown. A generation that did not go unnoticed.

Impressed by the Magnum Vegan ice product array, the costume was made from squander cocoa bean husks, processed to generate an natural biopolymer content. Crafted with the support of 3D printing, and more especially the selective laser sintering approach, this creation is embellished with a host of particulars this sort of as copper-coated plant-like embellishments, and draped upcycled organza, between other similarly elaborate trimmings.


“I am honored to have been approached by Magnum as a spouse to bring to lifetime the Magnum Vegan Costume. As a designer, I have generally labored to thrust the boundaries of style and design, and this collaboration has actually permitted us to choose this one particular action even more by linking the ingredients of an iconic Magnum Vegan to develop a haute couture style. The possibility to do the job with the brand on such an innovation in sustainable fashion has been a quite particular experience,” stated Iris van Herpen in a statement.

The French supermodel Cindy Bruna was selected to present this planet premiere on a catwalk installed at the French capital’s Élysée Montmartre location. Entitled “Meta Morphism,” Iris van Herpen’s slide-winter season 2022 haute couture selection is composed of 16 futuristic-on the lookout outfits referencing the several identities that we may well (or might not) soon be ready to enjoy many thanks to rising digital worlds.

Hero and showcased image credit: Photography Courtesy of Iris van Herpen / Magnum©


This story initially appeared in Prestige On line – Malaysia